Blog
Practical notes on collecting testimonials and putting them where people and AI assistants will read them.
How to ask for a testimonial (with 5 email templates)
Most customers are happy to say a good word if you ask at the right moment and make it easy. Here is the timing, the wording and five templates.
Review schema for SaaS in 2026: what Google allows
Review schema is easy to add and easy to get wrong. A plain guide to what is eligible, what is not, and what markup can and cannot do.
Testimonial request email templates for SaaS founders
Six situations a SaaS founder runs into, each with a template: first value, upgrade, renewal, a customer call, a founder-led intro and a quiet user.
Turn Product Hunt comments into testimonials
A launch day brings dozens of kind comments. Here is how to ask the authors, quote them fairly and put them on your site.
Wall of love examples for SaaS landing pages
A wall of love is more than a grid of quotes. Six patterns that work on SaaS landing pages, with advice on picking quotes and avoiding common mistakes.
What AI crawlers actually see on your testimonial page
A testimonial wall that looks full to a visitor can be empty to a crawler. Here is how to test what your page returns and what to change.